Secure Message Delivery and Build Trust in Your Reputation
Messaging aggregators and CPaaS providers use the Enea Adaptive Messaging Firewall for CPaaS to mitigate challenges specific to the A2P message delivery chain, including blocking fraud attempts, enforcing compliance, and optimizing messaging revenue.
To build and maintain trust in their business, CPaaS providers and aggregators must protect their messaging platforms against unwanted spam and malicious traffic. Without adequate protection, SMS providers risk reputational damage which can result in operators withdrawing service, and customer messages not being delivered.
Features and Benefits
Avoid Being a Sender of Spam and Scam Messages
Transmitting large volumes of spam and scam messages into mobile networks damages your reputation, and operators will penalize you, making it more expensive and difficult to deliver messages to subscribers. The Messaging Firewall for CPaaS uses advanced technologies such as fingerprinting and URL scanning, in combination with superior threat intelligence collected from a global footprint of networks, to determine whether messages are legitimate or should be blocked.
Comply With Any Regulation or Code of Conduct
The Adaptive Messaging Firewall for CPaaS solves the problem of complying with the shifting national regulations and operator codes of conduct that govern when and how messages can be delivered to individual mobile networks and subscribers. This is achieved through granular control based on parameters such as content, message classification, destination, volume, or time of day. The Adaptive Messaging Firewall for CPaaS uses a range of smart and AI-assisted detection algorithms to exercise this control. The outcome is that the number of message delivery destinations is maximized without the risk of violating any rules that could otherwise result in fines or deprioritization by operators.
Enhance the Quality of Traffic Sent Through Your Platform
Making sure the traffic entrusted to you by your customers adheres to your standards and rules is another challenge taken care of by the Adaptive Messaging Firewall for CPaaS. It enforces regulations and best sending practices to keep your channel free from malpractices, such as sharing sender identities, URL cycling, or snowshoeing. It also allows you to route messages based on priority. For example, 2FA in advance of marketing messages. The foundation to controlling messaging traffic is a solid analysis to understand the flows running through your platform and the ability to categorize messages.
Backed by the Top Messaging Security Analysts
We combine the best of human, AI, and intelligent algorithms to produce superior intelligence that keeps you ahead of fraudsters and spammers. Our intelligence is based on the billions of messages we process daily to keep subscribers and businesses safe.
Innovation Highlights
AI-based Message Categorization
Using machine learning models, messages are categorized in real-time based on their content, allowing appropriate action for each message.
Advanced URL Analysis
URLs, including short links, in messages are checked and classified in real time so that malicious or non-compliant messages can be blocked effectively.
Tamper-resistant Fingerprints
Intelligent fingerprinting algorithms recognize continuously morphing threats, blocking any attempts to bypass the Messaging Firewall through content modification.
Recommended Reading
How CPaaS Providers and Aggregators Benefit from the Messaging Firewall
Get in Touch
Contact us if you have a question, want to know more about the Adaptive Messaging Firewall for CPaaS, or see a demo of it in action.