Smart Data Federator provides integrated view of subscriber data without disrupting existing
data silos

REDWOOD CITY, Calif. and Mobile World Congress, Barcelona – March 2, 2015– Openwave Mobility, a software innovator enabling operators to manage and monetize mobile data, today announced that it has launched the industry’s first carrier grade subscriber data federation solution. Smart Data Federator (SDF) is a flexible interface between data silos that reads and writes data to existing systems, allowing for a consolidated view of all subscriber data. SDF uses proven technology installed in the largest deployment of a UDR in the world, with over 130 million subs and over 5 nines availability.

Operators are facing the reality that subscriber data will continue to be segmented across multiple application silos for the foreseeable future. In an ideal scenario, data would be placed in a single repository and shared with whichever applications require it. In reality, many operators cannot currently prioritize a full consolidation of all their subscriber data and need the silos to remain in place for some time yet. SDF does not disrupt the existing silos or the systems that depend on them and does not physically unify the data.

Operators can use SDF to make the connection between the data and the repository, regardless of structure and storage type. SDF is placed centrally to other data repositories, giving operators the flexibility they need to build applications across silos. SDF also creates a secure link between the applications and the data. This means that operators can secure and manage all their data repositories through SDF. By deploying SDF the applications that need data federation get the benefits of federation, while other applications can continue to use their data repositories directly as required.

“Openwave Mobility’s SDF is an excellent way for operators to transition from multiple silos to the ideal situation of a single, shared repository,” said Indranil Chatterjee, Vice President of Products, Sales & Marketing at Openwave Mobility. “SDF gives Tier 1 operators the agility they need today to add new services by federating data across different silos. Our product is being deployed today in a Tier 1 operator in the Americas and one in APAC to address critical use cases such as identity management and IoT use cases for connected cars.”
To find out more about SDF, visit Openwave Mobility during Mobile World Congress at the Northern Ireland stand in Hall 8.1, stand 8.1H49.

About Openwave Mobility
Openwave Mobility empowers mobile operators to manage and monetize video traffic using the industry’s most scalable, Layer7 SDN/NFV platform. Openwave Mobility delivers Video Optimization, Subscriber Data Management and Targeted Ad Insertion. Together these eliminate RAN congestion, maximize value from subscriber data and create new revenue opportunities.

Openwave Mobility delivers over 40 billion transactions daily and over half a billion subscribers worldwide use data services powered by its solutions. The company’s global customer base consists of over 40 of the largest communication service providers including AT&T, Du, KDDI, Rogers, Sprint, Telus, T-Mobile, Telefonica, Telstra, Virgin Mobile & Vodafone. Openwave Mobility is owned by Marlin Equity Partners, a leading investment firm with over a billion dollars of capital under management that has publicly committed to building the company through expanded investment in R&D. The company has built a robust portfolio of Intellectual Property, which is growing month by month.

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